McRoberts – MoveMonitor

Never heard of the MoveMonitor? Well, neither had we until we started animating this smart little sensor.

The MoveMonitor is developed by McRoberts, a Dutch innovative organization specialized in monitoring human movements. It enables medical specialists to easily assess the physical activity status of patients. One small device, worn in an elastic strap on the waist, ables to measure patients’ physical activity for up to 14 days, day and night.

With a small team Motoko created this animation in which we translated all the difficult terminology of the medical world into a funny and clarifying animation. The story contains different characters and it unfolds the problematic situation of elderly people not fit enough to walk, take the stairs or ride a bicycle.

See for yourself how the MoveMonitor can support a doctor finding the most suitable treatment
for his patient.

Credits

Client:
McRoberts BV
Type:
Explainer animation
Concept, design & production:
Motoko
Animation:
Motoko
Illustrations:
Roya Adel
Script:
Motoko & Hedde Meima
Music & sound design:
Marcin Pawlukiewicz
Voice-over:
Nicola Barber

Designs

McRoberts MoveMonitor Artwork

McRoberts MoveMonitor Artwork

McRoberts MoveMonitor Artwork

McRoberts MoveMonitor Artwork

Jeroen Schellekens